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Title: Narendra Modi's symbolic war
Authors: Visvanathan, Shiv
Keywords: Electioneering India
India Polls
Issue Date: 31-Dec-2014
Publisher: Sameeksha Trust
Citation: Visvanathan, Shiv. (2014). Narendra Modi's symbolic war. Economic and Political Weekly, Vol 49 No 23: 10-13
Abstract: One has to ask, what was the logic called Narendra Modi and what was the nature of the campaign? Modi was a semiotic construct who went on to fight a symbolic war. The Nehruvian nation, Delhi, Development were all semiotically reconstructed in a brilliantly executed campaign. This article is a preliminary attempt at an ethnography of a brilliantly executed campaign.
Description: Scopus Index
ISSN: 2349-8846
Appears in Collections:JGU Research Publications

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